Watch Me Move

Fear of judgement stops 1 of 2 people from moving. Degree wants to change that. We’re proud to have collaborated with Unilever’s U-Studio to produce the commercial for Degree’s “Watch Me Move” campaign. In less than 6 weeks from brief to delivery, we asked our communities in Hawaii, Indonesia and London to find and capture compelling stories of real people who had overcome their own fear of judgement. These 8 simultaneous shoots fed into a global television, social media and print campaign, premiering at the 2021 Paralympic Games. 

Purposeful

We partnered with Rexona to launch their #watchmemove campaign that encouraged people to move, despite fear of judgement.

Real stories 

We presented over 25 real people who had overcome their own fear of judgement and captured 8 of them with directors & photographers in London, Indonesia and Hawaii. 

Efficient 

8 simultaneous shoots which fed into a TV and print campaign that spanned the US, UK and Europe. All delivered in under 6 weeks in time for the 2021 Paralympic Games.

The final edits

Watch Me Move

Credits: Multiple Filmmakers

How it Works

Submit
an idea

Read the brief and send us your idea in a snappy write up or draft script. Tell us a story, and if your idea hits the mark we'll pay you to develop a treatment.


Develop
a treatment

Having been shortlisted, bring your idea to life through a formal treatment that builds on your initial thinking and wows us with your creative vision.


Make
your film

Develop your final script and pre-production with support from our team and make a beautiful film that people want to talk about.