Aromat wanted to have more relevance with a millennial audience, to create emotional connection by exploring the lighter side of life.
As such, they asked us to curate a 60-second film that shows how shaking Aromat onto your food can put a smile on your face, lift your mood, and even change your perspective.
After reaching out to our African Community and presenting a range of treatments, Aromat selected Cape Town production team Spilt Juice with the final film below.
Thank you to everybody who was interested in this brief and put forward an idea.
Congrats to Tom and Didi and the rest of the team!