Case Studies

Target
For Target

Black Beyond Measure

Target partnered with Mofilm on another aspect of their Black Beyond Measure campaign, this time on a photoshoot that captured the essence of Black fashion while highlighting the 2021 Black History...

DoorDash
For DoorDash

IPO Launch

We partnered with DoorDash to work on a national campaign to help announce their IPO going public in a big way by featuring local NYC merchants in the creative. We collaborated with a NY based...

De Beers Group
For De Beers Group

The Reset Collective

De Beers wanted a fresh campaign to launch the Collective, one of their first ever consumer facing campaigns. Mofilm worked alongside Blood and other Y+MJ partners to build a content strategy to...

Grolsch
For Grolsch

As I Am

Grolsch partnered with Mofilm to ask our filmmaker community to share stories of people who embody the brand’s motto: take me AS I AM – people with substance who never compromise on their...

Rexona
For Rexona

Watch Me Move

Fear of judgement stops 1 of 2 people from moving. Degree wants to change that. We’re proud to have collaborated with Unilever’s U-Studio to produce the commercial for Degree’s “Watch Me...

Peroni
For Peroni

Peroni Birra Beautiful

Peroni is the best selling premium Birra in Italy. In 2019 Peroni rebranded their bottle and packaging. The newer version is a sleeker bottle shape featuring the updated Birra Peroni crest, warm...

evian
For evian

Positive Drops Studio

Evian wants to use their social channels to breathe optimism into their audience’s newsfeeds. We worked with them to build a unique collective of diverse creatives to celebrate positivity by...

George at ASDA
For George at ASDA

Celebrating the power of play

With over 1/3 of school children in the UK dressed by George at ASDA, the ‘back to school’ period represents a huge time of year for the retailer. With an ATL campaign focusing on the great value...

Chevrolet
For Chevrolet

Keeping girls in the game

More than 90% of current female c-suite execs played sport as teenagers, yet girls drop out of sport at twice the rate of boys by age 12. Chevrolet wanted to leverage their high-profile global sports...

Mastercard
For Mastercard

Champion an esports community

In 2019, Mastercard became one of the most high-profile players in the esports industry when they became lead sponsor of North America’s biggest esports league – the League of Legends...

OPI
For OPI

'Male polish challenge'

OPI wanted to challenge the belief that nail varnish should only be for women to wear; after all why should expressing oneself through color be something only a woman should do? We collaborated with...