Case Studies

Multi-discipline creator studio
For evian

Positive Drops Studio

Evian wants to use their social channels to breathe optimism into their audience’s newsfeeds. We worked with them to build a unique collective of diverse creatives to celebrate positivity by...

Content during Covid
For DoorDash

Dasher Gratitude

DoorDash is not just about connecting people with meals, it’s about connecting people to endless possibilities — easier evenings, happier days, bigger savings accounts, wider nets and...

Building all-female teams
For Chevrolet

Keeping girls in the game

More than 90% of current female c-suite execs played sport as teenagers, yet girls drop out of sport at twice the rate of boys by age 12. Chevrolet wanted to leverage their high-profile global sports...

Crown Royal
Engaging Af-Am communities
For Crown Royal

Stories of exceptional generosity

Despite being an iconic brand in the African American community, Crown Royal hadn’t spoken to young black men as frequently as other competitive brands. With authenticity paramount, Crown Royal...

Finding gaming-specialists
For Mastercard

Champion an esports community

In 2019, Mastercard became one of the most high-profile players in the esports industry when they became lead sponsor of North America’s biggest esports league – the League of Legends...

George at ASDA
Collaborating with parents
For George at ASDA

Celebrating the power of play

With over 1/3 of school children in the UK dressed by George at ASDA, the ‘back to school’ period represents a huge time of year for the retailer. With an ATL campaign focusing on the great value...

Human stories

'Male polish challenge'

OPI wanted to challenge the belief that nail varnish should only be for women to wear; after all why should expressing oneself through color be something only a woman should do? We collaborated with...

Brooke Bond Family
Connecting with audiences
For Brooke Bond Family

Uncomfortable conversations

We were asked to create a TVC for Canadian audiences that positions Red Rose as a facilitator for conversations around acceptance because one of the biggest concerns in young Canadians today is the...

Krispy Kreme
Social-first foodies
For Krispy Kreme

Launching Hotlight Hour

Krispy Kreme’s ‘Hotlight hour’ – 60 minutes each day when donuts can be purchased straight off the line – was already a hit in the US but hadn’t yet launched in the UK. With a UK launch...

Finding music fans
For Bose

Music is my...

Music means different things to different people. MOFILM created a 5-part set of films for Bose that showcased the role of music in real people’s lives. With over 20m views, the films are the most...

Local films inspired by a global brief
For Guinness

Made of more

Africa is not only defined by its past, but its future. Guinness Studios was a pan-African contest created to discover and showcase new talent and stories. It resulted in Guinness’ first...

Long-form storytelling
For Cornetto


Cornetto wanted to engage a hard to reach teen audience whilst keeping to their core brand DNA. MOFILM created an anthology of short films called Cupidity, an anthology of 5 – 10 minute love...