Ad-funded mobile content a hit with Irish men

3, Ireland’s fastest growing mobile network has today announced the addition of short films specially made for mobile called MOFILMS to its ‘Free Stuff’ platform on Planet 3.

MOFILM (www.mofilm.com) is a pioneer in mobile entertainment, representing a global community of filmmakers and content. Available genres range from Comedy, to Sci-Fi/Horror, Drama to Animations. MOFILMS are typically less than five minutes in duration and are designed to work well on more…

3 users in the United Kingdom can now access video content specially made for mobile, called MOFILMs. MOFILM is a mobile internet site and can be accessed via the operator’s mobile portal, Planet 3. The films can be viewed by going to the Videos & Photos section of the Email & Social Networks category.

MOFILM is a pioneer in mobile entertainment, representing a global community of filmmakers and content, giving the best experience on mobile. MOFILMs available via Planet 3 include content by Oscar winners as well as ordinary filmmakers from MOFILM competitions and festivals around the world. MOFILM are the market leaders in creating film content for mobile having worked with leading industry legends including Robert Redford, Kevin Spacey, Spike Lee and Isabella Rossellini as well as leading film festivals. MOFILM also host the “world’s biggest mobile film festival” every year in Barcelona, Spain to showcase emerging talent from around the globe.

Alex Woodhams at 3 said “We are always looking for unique mobile internet services where our customers can experience quality content in a quick and intuitive manner. We’re delighted to be working with MOFILM in this way”

Ben Phillips, VP of Content & Licensing at MOFILM also commented, “It’s fantastic that 3 is showcasing short form video and we hope to see many more British filmmakers inspired to work with the MOFILM format in the future. ”

About MOFILM

MOFILM showcases work from the MOFILM community of filmmakers, distributing around the world to mobile operators and content service providers. MOFILM also work with major brands on user generated ‘make an ad’ competitions and to highlight global creativity. The annual MOFILM mobile film festival in Barcelona is the largest of its kind in the world and is held every February, part of the Mobile World Congress.

Contact: press@mofilm.com
Tel: +44 7940 123455

MOFILM and The IberMinuto One Minute Festival announce Partnership to Create and Promote Mobile Short Film for Spanish Speakers.

11th February 2009, Madrid, Spain: MOFILM, the world’s biggest mobile film festival and IberMinuto, the Spanish One Minute Film Festival of Spain & The Americas, today announced a partnership to collaborate more closely on promoting short form video content for mobile.

The MOFILM Mobile Short Film Festival is the biggest mobile film festival in the world with backing from the GSM Association. Founded in 2007, originally as a collaboration between the Sundance Institute and the mobile industry, MOFILM highlights the increasing influence of the mobile medium on the entertainment industry, bringing together art, commerce and technology. MOFILM 2009 will be hosted by Kevin Spacey, two-time Academy Award winning actor and director. MOFILM also works with mobile operators and service providers to distribute ‘made-for-mobile’ content.

“The Iberminuto One Minute Film Festival of Spain & The Americas was founded in 2006 to show how mobile films can be created and produced either by professionals or amateurs, for the new entertainment, information and education mobile medium. Iberminuto focuses on promoting creativity and content for mobile in a growing world-wide marketing of more than 500M (five hundred million) spanish speaking subscribers”

Ralph Cochrane, co-founder of MOFILM commented “Creativity and expression are values shared by MOFILM and Iberminuto. To create a short film of just one minute requires real story-telling ability. We are delighted to work with Roberto and Iberminuto more closely to serve the Spanish speaking markets and beyond.”

“MOFILM bring an incredibly refreshing experience to the made-for-mobile market. Teaming up with superstars is a must when talking about successful movie production and distribution. We will always support these kind of events, which we understand are very good for the development of the mobile industry as a whole.” said Roberto Ponieman, Managing Director of the Iberminuto Film Festival.

The 3rd MOFILM Festival takes place as part of the GSMA Mobile World Congress in Barcelona from the 16th to the 19th of February 2009, with more than 50,000 visitors expected while the 12th Shanghai International Film Festival will start from June 13-21, 2009.

- ENDS -

About the Iberminuto One Minute Film Festival

For further information:
www.iberminuto.com
Email: info@iberminuto.com
Tel: + 34 665 575 315

About MOFILM

MOFILM is a pioneer of content for mobile and online services, working with the mobile industry and filmmakers to promote exciting and simple to use services. For the latest information on MOFILM competitions please visit www.mofilm.com. MOFILM distributes independent film content to mobile operators and content service providers around the world.

For further information contact:
www.mofilm.com
Email: info@mofilm.com
Tel: +44 207 193 2453